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  • 🇺🇸 This Gemini deal with the government is sparking questions—here’s why.

🇺🇸 This Gemini deal with the government is sparking questions—here’s why.

+ More Marketing AI updates from Anthropic and Open

Greetings! Your latest quick Marketing AI update is here:

Welcome Back, GrowthMinds.

While you were busy juggling deadlines and debating whether to use emojis in subject lines (spoiler: yes), Meta just rewrote the script on its AI leadership. And trust me, you’ll want to pay attention.

The AI world isn’t just moving. It’s doing tequila shots and sprinting laps around the block. Let’s break down one power move that could reshape how fast new tools hit your marketing stack.

Headline Drop: Google sells Gemini to Uncle Sam for pocket change

What looked like a “peaceful co-leadership” deal between Scale AI’s Alexandr Wang, ex-GitHub CEO Nat Friedman, and AI legend Yann LeCun? Yeah, forget it.

A leaked note shows the 28-year-old Wang is now the guy. Friedman and even LeCun are reporting to him.

For marketers, here’s the signal: Meta is done waiting around with ivory-tower research. They’re betting on operators who move fast, ship faster, and actually turn AI into products that make money.

Translation: expect new Meta AI ad features and personalization tools to roll out quicker than your intern can make a Canva graphic.

This isn’t theory. This is execution. And if you’re not prepping your campaigns to test what drops next, you’ll be watching your competitors eat your lunch.

What’s happening:

  • đź’° Anthropic doubles down with a $10B raise

  • 🇺🇸 Google sells Gemini to Uncle Sam for pocket change

  • 🍽️ Google’s AI Mode just turned into your overpaid PA

Hand-picked news:

đź’° Anthropic doubles down with a $10B raise

  • What: Anthropic is reportedly closing in on a $10B funding round, double its initial target. With investors like Iconiq Capital and TPG circling, Claude’s maker could see its $61.5B valuation triple, making it one of the few players with enough firepower to stare down OpenAI.

  • Why: Demand for frontier models is surging, and Anthropic’s positioning Claude as the “reliable, safe” AI alternative is resonating with enterprise buyers and deep-pocketed VCs alike.

  • Impact: More cash = faster product rollouts and stronger enterprise features. Expect Claude to close the gap on GPT and push out new capabilities for content, research, and campaign personalization. If you’ve been “waiting and seeing” on Anthropic, the window to experiment before it goes mainstream is closing.

🇺🇸 Google sells Gemini to Uncle Sam for pocket change

  • What: Google just launched a special “Gemini for Government” priced at a jaw-dropping $0.47 per year. Yes, less than a pack of gum. The move undercuts OpenAI and Anthropic, who each pitched frontier models to federal agencies at the symbolic $1 mark.

  • Why: The U.S. government’s AI Action Plan is opening billions in long-term contracts. Landing these deals isn’t about revenue today, it’s about cementing trust and influence with the biggest customer on Earth.

  • Impact: If governments are standardizing on specific models, expect regulatory alignment + brand halo effects to follow. Translation: whichever players dominate government contracts will shape the compliance rules your campaigns must follow, and those rules could tilt in their favor. Early adopters of their ecosystems will gain a smoother ride.

🍽️ Google’s AI Mode just turned into your overpaid PA

  • What: Google is giving AI Mode new “agentic” powers, it can now book your dinner reservation across platforms and collaborate on searches. But the catch? You’ll need the $250/month Ultra subscription. Oh, and it’s rolling out to 180+ countries.

  • Why: Google wants to reposition AI Mode as more than a search add-on. By turning it into a planning + action hub (and paywalling the best parts), it’s trying to convert search loyalty into high-ticket recurring revenue.

  • Impact: Get ready for a world where consumer intent doesn’t stop at search queries, it flows straight into bookings, purchases, and transactions. If your campaigns aren’t optimized for multi-step, agent-driven journeys, you’ll miss conversions that never even hit a traditional ad click.

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